VoidMapper
A SaaS brand that turns point clouds into actionable insights.
VoidMapper is software developed by Caroni for processing point cloud data. As an independent product, it needed its own identity — something reflecting its technical strength while being accessible. We built a complete brand around VoidMapper: from logo design to brand manual, trade show brochures and a website that presents the product, highlights its benefits and invites demo requests. We also designed a customer documentation portal. Everything connects to Caroni's CRM for lead tracking.
Brand Identity
We created an identity that reflects VoidMapper's technical strength while being accessible to users across industries. The brand manual covers logo usage, color schemes, typography and overall style, helping the team keep everything on-brand.
Brochure Design
To support VoidMapper at trade shows and sales meetings, we designed brochures explaining how the software works and who it's for. These brochures translate technical capabilities into clear, compelling benefits.
Website Design & Development
The website presents VoidMapper, highlights its benefits and invites visitors to learn more or request a demo. The design is clean and precise, reflecting the software's functionality. It works as both an information hub and lead generation tool, connecting to Caroni's CRM.
Results
Let's talk about your project
Complete brand for spatial data processing software: identity, website and documentation portal.