CASE STUDY
VoidMapper

Helping Caroni launch VoidMapper, a data-driven software product that turns point clouds into insights.

VoidMapper is a powerful software developed by Caroni to help clients process point cloud data more effectively. As a standalone product under the Caroni umbrella, it needed its own identity—something that would reflect its technical strength while being approachable for users in various industries. When Carlos González came to us with the idea, we were excited to help bring it to life.

Together, we built a complete brand around VoidMapper, from logo design to marketing tools and a full website. Every detail was designed to support its purpose: helping users make smarter, faster decisions based on real spatial data.

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SCOPE OF WORK

Identity System Design
Website Design & Development
Client Documentation Portal

Identity System Design

VoidMapper is a powerful software developed by Caroni to help clients process point cloud data more effectively. As a standalone product under the Caroni umbrella, it needed its own identity—something that would reflect its technical strength while being approachable for users in various industries. When Carlos González came to us with the idea, we were excited to help bring it to life.

Together, we built a complete brand around VoidMapper, from logo design to marketing tools and a full website. Every detail was designed to support its purpose: helping users make smarter, faster decisions based on real spatial data.

Brand Manual

To make sure the brand stayed consistent across all platforms, we created a brand manual covering the essentials: logo usage, color schemes, fonts, and overall style. This guide helps the team keep everything on-brand, from software UI to marketing assets.

Brochure Design

To support VoidMapper at trade shows and sales meetings, we designed brochures that explain how the software works and who it’s for. These brochures break down technical capabilities into clear, compelling benefits, helping potential users quickly understand what makes VoidMapper valuable.

 

Website Design & Development

The website we created for VoidMapper introduces the product, highlights its benefits, and invites visitors to learn more or request a demo. We kept the design clean and sharp, mirroring the functionality of the software itself. It serves both as an information hub and a lead-generation tool, connecting directly with Caroni’s existing CRM system to keep track of interest and inquiries.

With VoidMapper, Caroni is offering more than just tools—they’re delivering smarter ways to work with spatial data. And we’re proud to have helped shape the brand and experience that brings it to market.